Mona holds a diploma in Engineering of architecture and began her career as a designer, evolving into a project management position at a prestigious architecture firm. Building upon this experience, she further improved her skills by earning an MBA in Switzerland. With almost ten years of professional experience spanning the Construction and FMCG sectors, Mona has excelled as a co-founder and a manager. In September 2022, Mona joined GEM's rigorous PhD program.
Her main research interest is studying consumers' food decision-making, product/service quality judgment, and the dynamics of digital marketing.
At Grenoble École de Management (GEM), Mona is privileged to work under the supervision of Prof. Laurie Balbo and Robert Mai within the "Consumer Behavior" (CB) research team, led by Prof. Robert Mai.