GEM’s International BBA: immersion in a truly international and professional experience
At a time when many Bachelor programs claim an international dimension, GEM stands out with its International BBA by turning international exposure into an immersive and career- oriented experience. Through its Blended Intensive Programs (BIP), students evolve in intercultural environments and work on real world challenges within European companies.
An international experience at the heart of the learning journey
Hosted on GEM’s campus, the Winter BIP (Blended Intensive Program) brings together more than 40 students and faculty members from partner universities in Spain, Italy and Romania, along with Japanese academic contributors. Together, they explore key topics such as artificial intelligence, sustainable development, and diversity & inclusion, in collaboration with corporate partners including HP and Hardis Group.
Organised twice a year within a European network of partner universities, after Parma (2022), Grenoble (2023), Tallinn (2024) and Porto (2025), these Blended Intensive Programs embody GEM’s learning journey approach: exposing students to real-world environments, diverse economic and cultural contexts, and placing them in situations where they must address concrete business challenges.
Professional immersion across europe
The module “Planning and Reporting in Sustainable Management”, taught entirely in English, combines hybrid learning, multicultural teamwork and direct collaboration with corporate partners. It concludes with an on-site week featuring in-person classes, company visits, coaching sessions and final presentations before professionals.
A highly differentiating experience on a CV, as highlighted by HP, partner of the program:
Recently in Porto, students worked directly within two Portuguese companies, VINEVINU and Grupo Salvador Caetano, for which they developed and presented business cases.
A selective program supporting equal opportunities
With a limited number of places and Erasmus+ grants available, the program is open to a restricted group of students, including scholarship recipients. This selectivity ensures high-quality academic and personal support while contributing to broader access to international experiences for students from diverse backgrounds
Employability built through experience
Designed as a four-year program of excellence, the International BBA prepares students to operate in global and multicultural environments by combining courses taught in English, academic exchanges, double degrees and up to 24 months of professional experience.
Employability is developed progressively through hands-on exposure: intercultural teamwork, collaboration with organisations on real-world challenges, interaction with professionals and understanding of international economic ecosystems. This approach enables students to acquire operational skills valued by employers, whether they choose to enter the job market directly or pursue further studies in MSc or Master programs in France or abroad.
The specialisation in Fashion Design and Luxury Management further strengthens the program’s distinctive positioning within the international Bachelor landscape
Expanding momentum in 2026
From September 2026, GEM’s International BBA will also be offered on the GEM Paris campus, strengthening its attractiveness for students seeking an international and career-focused Bachelor program embedded in cohttps://www.grenoble-em.com/en/programs/international-bba/mplementary economic environments.
