The program runs over 13 months, with courses delivered in French or English depending on the chosen track.

Here are some example modules:

• Big Data and the Internet of Things
• Digital Law
• Digital Innovation, Transformation, and Agile Practices
• Digital Marketing and Advertising
• Content Creation and Social Media Management
• Content Marketing: From Platform to User
• Digital Geostrategy and Culture
• Consumer Gamification and Nudge Theory
• Generative AI for Digital Communications
• Digital Knowledge Management Strategy

*This list is indicative and not contractual.

The program is based on a work-study approach, immersing you in real professional environments from the very start of your studies.

Based in Paris, one of Europe’s most dynamic digital ecosystems, you will collaborate with companies, agencies, and start-ups specializing in marketing, digital, and data.

This hands-on experience will allow you to develop strategic skills, expand your professional network, and accelerate your entry into the job market. A true springboard, the work-study format trains you to become a key player in digital transformation.

Schedule: 3 weeks in the company / 1 week on campus (subject to variation depending on the month).

You must hold a Master’s-level degree (Bac+5) from a Business or Engineering school or a university.

Admission Process

To apply, you need to complete your online application, including a copy of each supporting document, in English or French (or a certified translation if in another language).

Required documents:

• Curriculum Vitae (CV)

• Motivation letter

• Certificate of completion of your most recent degree in French or English

• Proof of enrollment (if the program is still in progress)

• University transcripts: front and back, including grading scale

• 1 academic or professional reference. Family members or friends are not accepted as referees.

• Passport or national ID scan

• Internationally recognized ID photo

Applications are primarily evaluated by an admissions committee based on the submitted documents. However, an interview may be arranged depending on the applicant’s profile and the quality of the application.

English Track:

The English track requires students to be able to create content in English for publication. This demands a high level of English, which will be assessed during the recruitment interview.

The English certifications listed below are examples of minimum levels required to maximize your chances of admission to the program:

• TOEFL (iBT 80 / e-score: 213 or paper score: 550)
• Cambridge Proficiency Exam (A, B, C)
• IELTS (6 overall with a minimum score of 6.5 in each section: Listening, Reading, Writing, and Speaking)
• Pearson Test of English (PTE) with a minimum score of 60 / C1
• TOEIC with a minimum score of 850

Calendar

Applications open in October and are accepted until July (subject to availability). Admission is based on the number of places available, and applications are reviewed as they are received.

We recommend that applicants apply early in the admission period to maximize their chances of being accepted into the program. This is particularly beneficial for those wishing to pursue a work-study program, as it gives them more time to find a host company and a position that aligns with their long-term career goals.

If you hold a 4-Year degree, you must have at least three years of professional experience.

Admission Process

To apply, you need to complete your online application, including a copy of each supporting document, in English or French (or a certified translation if in another language).

Required documents:

• Curriculum Vitae (CV)

• Motivation letter

• Certificate of completion of your most recent degree in French or English

• Proof of enrollment (if the program is still in progress)

• University transcripts: front and back, including grading scale

• 1 academic or professional reference. Family members or friends are not accepted as referees.

• Passport or national ID scan

• Internationally recognized ID photo

Applications are primarily evaluated by an admissions committee based on the submitted documents. However, an interview may be arranged depending on the applicant’s profile and the quality of the application.

English Track:

The English track requires students to be able to create content in English for publication. This demands a high level of English, which will be assessed during the recruitment interview.

The English certifications listed below are examples of minimum levels required to maximize your chances of admission to the program:

• TOEFL (iBT 80 / e-score: 213 or paper score: 550)
• Cambridge Proficiency Exam (A, B, C)
• IELTS (6 overall with a minimum score of 6.5 in each section: Listening, Reading, Writing, and Speaking)
• Pearson Test of English (PTE) with a minimum score of 60 / C1
• TOEIC with a minimum score of 850

Calendar

Applications open in October and are accepted until July (subject to availability). Admission is based on the number of places available, and applications are reviewed as they are received.

We recommend that applicants apply early in the admission period to maximize their chances of being accepted into the program. This is particularly beneficial for those wishing to pursue a work-study program, as it gives them more time to find a host company and a position that aligns with their long-term career goals.

If you hold a foreign degree equivalent to the required French degrees (Master’s degree or 4-Year degree with professional experience).

A good level of French is required to successfully follow this program and secure a work-study placement.

Admission Process

To apply, you need to complete your online application, including a copy of each supporting document, in English or French (or a certified translation if in another language).

Required documents:

• Curriculum Vitae (CV)

• Motivation letter

• Certificate of completion of your most recent degree in French or English

• Proof of enrollment (if the program is still in progress)

• University transcripts: front and back, including grading scale

• 1 academic or professional reference. Family members or friends are not accepted as referees.

• Passport or national ID scan

• Internationally recognized ID photo

Applications are primarily evaluated by an admissions committee based on the submitted documents. However, an interview may be arranged depending on the applicant’s profile and the quality of the application.

English Track:

The English track requires students to be able to create content in English for publication. This demands a high level of English, which will be assessed during the recruitment interview.

The English certifications listed below are examples of minimum levels required to maximize your chances of admission to the program:

• TOEFL (iBT 80 / e-score: 213 or paper score: 550)
• Cambridge Proficiency Exam (A, B, C)
• IELTS (6 overall with a minimum score of 6.5 in each section: Listening, Reading, Writing, and Speaking)
• Pearson Test of English (PTE) with a minimum score of 60 / C1
• TOEIC with a minimum score of 850

Calendar

Applications open in October and are accepted until July (subject to availability). Admission is based on the number of places available, and applications are reviewed as they are received.

We recommend that applicants apply early in the admission period to maximize their chances of being accepted into the program. This is particularly beneficial for those wishing to pursue a work-study program, as it gives them more time to find a host company and a position that aligns with their long-term career goals.

Visa requirements may apply to international students wishing to study or work in the country. They are advised to check the requirements with their consulate in advance and plan accordingly. GEM has no influence over this process.