Marcos Barros
Marcos Barros is Full Professor at Grenoble École de Management (France). His research interests include alternative forms of organization, institutional dynamics, technology and social media, and critical perspectives on change, identity, and resistance. His research articles have been published in Organization Studies, Organization Science, Organization and Journal of Management Inquiry. He is Associate Editor at Organization and co-Chair of the Critical Management Studies Division at the Academy of Management.
- Organizational Practices
- Non-profit-making organizations
- Power and resistance within organizations
- Sensemaking and Identity
- Coradini de Freitas N., Picard H., Barros M., 2026.Death and Suffering at the Animal Sanctuary: Enacting a Politics of Interspecies Solidarity Between Ethics of Entanglement and ForbearanceJournal of Business Ethics (The): Online first
- Vijay D., Berkowitz H., Huybrechts B., Audebrand L. K., Barros M., Fotaki M., 2026.Another World Is Possible—It Is Already Here: A Review and Research Agenda on Alternative OrganizingAcademy of Management Annals, 20, 1: 155–203
- Vianna F., Alcadipani R., Barros M., Matarazzo G., 2025.Getting Away with Murder: Legitimizing Unethical Organization Practices via MemesBusiness Ethics Quarterly, 35, 4: 620-651Research on the ethics of life and death in organizations has overlooked the growing role of social media in shaping the ethical implications of organizational regulations on death. More specifically, while recent research suggests that memes are increasingly used to influence the reputation and perception of organizational actions, research on their roles in legitimating the organization of death is scant. This paper analyzes Internet memes legitimizing police slaughter in Brazilian favelas. Three primary discourses were identified: denying life worthiness, establishing actors deserving death, and upholding the police organization as executioners of death. This paper contributes to research on the ethics of organizational death in three different ways in a context of political polarization and growing authoritarism. First, it discusses how social media creates a legitimate discourse that makes death visible and gloats over its victims. Second, this discourse is enabled by social media memes, which divert the ethical debate on life and death, replacing it with superficial and transient engagement. Third, we discuss how memes can reinforce the role of the state police enforcement apparatus as an expression of racialized inequalities.
- Barros M., Rose J., 2025.Decolonial social movements as translators: Converting prefigurative initiatives into political and legal change toolsOrganization, 32, 3: 434–463
- Srinivas N., Vijay D., Alakavuklar O. N., Shymko Y., Böhm S., Van Laer K., Alamgir F., Al-amoudi I., Barros M., Zulfiqar G., 2025.Facing the facts of the Gaza genocide: Refusing complicity, organizing solidarityOrganization, 32, 8: 1089–1102As a collective, Organization has a strong commitment to exposing and challenging domination and oppression, to amplifying scholarly activism, and to standing in solidarity with the oppressed, the dispossessed, and the Indigenous peoples of the world. Therefore, we cannot remain silent observers of the genocide in Gaza, of the oppression of the Palestinian people, and of the political, academic and organizational systems that are complicit in it. In this editorial, we call on MOS scholars to approach and study the genocide in Gaza and the oppression of the Palestinian people as a form of organized violence rooted in settler colonialism and processes of racialization that render Palestinian life disposable, and sustained by corporate, state, and academic infrastructures. Careful analysis exposes how the systematic targeting of health, education, and knowledge infrastructures is entangled with organizational processes involved in arms production, digital platforms, finance, universities, and humanitarian logistics. Building on the critical tradition of the journal, this editorial calls on Organization’s epistemic community to act in solidarity with the people of Palestine through constructing alternative knowledge infrastructures and instituting an academic boycott of Israeli institutions. We urge scholars, editors, and students to reconfigure professional practices and mobilize their work against genocidal, colonial and oppressive organizing.
- Barros M., Zulfiqar G., 2025.Critical methodologies: Opening up space to unpack power and explore critical alternatives in conducting and writing researchOrganization, 32, 6: 781-789
- Pasquier V., Barros M., Daudigeos T., 2025.Trolling the Leviathan: How the use of social media by democratic organizations engenders monstersOrganization, 32, 6: 889–913
- Zanoni P., Barros M., Zulfiqar G., 2025.Organization manifestoOrganization, 32, 1: 3-8
- Coradini de Freitas N., Picard H., Barros M., 2025.The Affective Creation of Dissonance in Alternative Organizations: The case of a shared community gardenOrganization Studies, 46, 10: 1431-1455Alternative organizations are committed to autonomy, democracy and solidarity in an ongoing search for freedom from prevailing socio-economic orders, with dissonance as a key process for challenging dominant norms and creating alternative rules. In our paper, we explore the essential dissonant role of affective dynamics in the interaction between embodied norms and organizational rules. Through an ethnographic study of a shared community garden, we show how the creation of affective bonds conforms embodiment through gardening activities. Intensive affective experiences create tensions in member interactions, prompting transitional reactions that demand settling responses from the organization. Our paper contributes to research on alternative organizations first by elaborating a set of concepts regarding affective dynamics as a means of recognizing and understanding the reproduction and creation of implicit norms. Second, we propose a specific representation of how the dissonance necessary for the revision of implicit norms is generated via affective dynamics. Finally, we highlight the interrelations between affective embodiment processes and organizational democracy, enriching the literature on alternative organizing by stressing how these shape supposedly rational procedures and dialogue in decision-making.
- Hansen H., Elias S., Stevenson A., Smith A., Alexander B., Barros M., 2025.Resisting the Objectification of Qualitative Research: The Unsilencing of Context, Researchers, and Noninterview DataOrganizational Research Methods, 28, 1: 3–31Based on an analysis of qualitative research papers published between 2019 and 2021 in four top-tier management journals, we outline three interrelated silences that play a role in the objectification of qualitative research: silencing of noninterview data, silencing the researcher, and silencing context. Our analysis unpacks six silencing moves: creating a hierarchy of data, marginalizing noninterview data, downplaying researcher subjectivity, weakening the value of researcher interpretation, thin description, and backgrounding context. We suggest how researchers might resist the objectification of qualitative research and regain its original promise in developing more impactful and interesting theories: noninterview data can be unsilenced by democratizing data sources and utilizing nonverbal data, the researcher can be unsilenced by leveraging engagement and crafting interpretations, and finally, context can be unsilenced by foregrounding context as an interpretative lens and contextualizing the researcher, the researched, and the research project. Overall, we contribute to current understandings of the objectification of qualitative research by both unpacking particular moves that play a role in it and delineating specific practices that help researchers embrace subjectivity and engage in inspired theorizing.
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